Idea Shopping.
Ideation can yield so many amazing features, ideas and concepts, but we can only pick few from them. The tool is used to combine various ideas to form new ones there by decreasing and narrowing the options.
Time Taken
20-30 mins
Level of Difficulty
Easy
Materials Needed
Sticky notes, pen
Participants
Design Team
- Effectiveness 95%
Step by Step Instructions
#1
Everyone from the team can pick their favorite ideas from the brainstorming sessions and place them in the ‘shopping bag’
#2
There should be criteria defined like ‘target group specific’, ‘practicality’ etc that narrows down the options from the lot.
#3
Combine ideas from the shopping bag to define new solid ideas. Discuss in detail how to much the idea will work out.
Template
View/download the template to better understand how the tool works and use it accordingly. The template is only for reference, you can modify the structure to better suit your requirements.
How did I use it?
This tool came in handy for the research phase of my MA Strategic Design 1st semester. The project was related to climate change and as a team(3 members) we were able to collect huge amount of data on the subject, requirement, client and target group.
Idea shopping helped us form new inspiring ideas from the huge lot of ideas after brainstorming sessions.
